Growing Repeat Customers Instead of Chasing New Ones

A third visit is worth more than a third follower. Make the second visit easy.

The gap between one visit and two visits is where most trucks lose their growth. The fix is rarely a discount.

Make reordering a two-tap action with saved favorites and order history.

Reward the behavior you want: visits during slow shifts, larger tickets, group orders.

Tell customers when you are nearby. Proximity plus history is the highest converting message you can send.